Newcastle Brown Ale: “No Bollocks” Commercial Campaign

Lately beer companies have let their TV spots become stale, leaving them easily susceptible to hijacking by Justin Timberlake and his new album, James Bond and his taste for swanky alpine trains, and boring dudes nearly busting big ole stiff ones over their beer because the bottle has a spiral neck, the can has a wider mouth or its mountainous scenery changes colors. Luckily enough for beer and for us, the TV-viewing/beer-drinking public, Newcastle has come up with a new campaign that boasts “No Bollocks” (British for No Bullshit). And that’s just what these ads supply: cold, hard, refreshing truth. And, boys and girls, the truth has probably never tasted so good. Enjoy.
 
Newcastle Brown Ale: “Handcrafted”:

The product focused ad we had to make. Because our brand manager told us to. #NoBollocks

 
Newcastle Brown Ale: “No Sound”:

We’re still not even sure what the hell is going on. #NoBollocks

 
Newcastle Brown Ale: “Ocean”:

That’s just science. #NoBollocks

 
Newcastle Brown Ale: “Big Machines”:

You still need hands to push those all those buttons. #NoBollocks

 
Newcastle Brown Ale: “Great Times”:

We guarantee you’ll have a great time watching this beer commercial – and if you don’t, the next commercial is free. #NoBollocks

 

 
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